Baldwins Notes to a Native Son Essay -- James Baldwin

â€Å"If the relationship of father to child could truly be diminished to science, the entire earth would burst with the magnificence of fathers and sons.† This citation by James Arthur Baldwin assists with achieving one of the central matters of his paper, â€Å"Notes of a Native Son.† Baldwin’s structure was distributed in 1955, and based for the most part far and wide War II period. This paper was expounded on 10 years after his father’s passing, and it considered back his relationship with his dad. At focuses in the exposition, Baldwin communicated disdain, love, scorn, and pride for his dad, and Baldwin separated this genuinely mind boggling relationship in his examination. So as to do this, he composed the paper as though he were previously, still with his dad, yet pondering the occasions of the period, both private and open, from his perspective. He somewhat practiced this since he encountered occasions of the period direct, indicating that solitary an African American could have composed the article as he did. James Baldwin all through the paper floated from his very own life to his general surroundings and his dad. Baldwin weaves among portrayal and examination so as to show that his own encounters managing the open world and his private world were like numerous different Americans around then. Proof of Baldwin’s capacity to interface open occasions to his own life showed up immediately in the absolute first section of the paper. Baldwin changed from story of his father’s demise, a private occasion, to the Detroit and Harlem mobs of the social liberties development, an open occasion. He connected the two together through the passing of his dad and, â€Å"One of the bloodiest race uproars of the century† (63). Baldwin promptly began to analy... ... what happened secretly and in the remainder of the United States. Baldwin put his very own considerations and reflections into what occurred in his life and the lives of every other person like him. Baldwin himself, being African American, was another of the reasons he had the option to pull off these changes. He related his very own accounts of what occurred in his life during the upset occasions of the social equality development to the remainder of the overall population. The accounts Baldwin had of his dad associated to the occasions African Americans looked in a similar timeframe. Every one of these things consolidated permitted Baldwin to change among account and investigation keeping the peruser nervous and mindful. Works Cited Baldwin, James. â€Å"Notes of a Native Son.† 1955. James Baldwin: Collected Essays. Ed. Toni Morrison. New York: Library of America, 1998. 63-84.

Maverick Lodging Case free essay sample

The decent scorecard has a few qualities, for example, following monetary execution, following nonfinancial measures and conveying franchisees and proprietors goals of development. For money related execution, as per Exhibit 7, the Maverick Courtyard has 3. 77% development rate, Maverick Fairfield Inn has 2. 2% development rate and Maverick Residence Inn has 3. 5% development rate. For move through adaptable financial plan, both Maverick Courtyard and Maverick Residence Inn have great score while just Maverick Fairfield has unforeseen score. Therefore, the budgetary presentation is commonly useful for the organization. Be that as it may, nonfinancial figures demonstrate the company’s client support quality is declining. As per visitor fulfillment score in Exhibit 7, each of the three hotels’ scores are lower than advertise normal scores. The organization has higher complete review execution than last year’s and representative turnover is diminishing. In spite of the fact that the organization has some sudden exhibitions, it grows well in year 1999. Investigation of Maverick’s esteem included recommendation Maverick housing companys destinations are expanding working benefit and pieces of the pie by improving consumer loyalty. We will compose a custom paper test on Nonconformist Lodging Case or on the other hand any comparative theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page By actualizing the fair scorecard, the organization is attempting to increment budgetary yield, control benefit and adaptable spending plan, improve inner business control, invigorate execution of inn the board, encourage correspondence among principals and offices and begin learning and developing procedures. Be that as it may, the fair scorecard has a few issues and makes it difficult for the organization to arrive at its objectives. The primary issue is that the reasonable scorecard is hard for lodging level directors to comprehend. Despite the fact that Baum attempted to make it more obvious, the scorecard despite everything has numerous components and a portion of the money related figures and convoluted estimations are hard for passage level administrators to comprehend. For instance, the hues and focuses framework is intricate in light of the fact that it is hard to associate hues and focuses to the extra focuses and the 40% duplicate factor may cause supervisors disarrays. Since it is difficult to comprehend, the scorecard would have issues on acknowledgment and the execution procedure would be troublesome. Subsequently, the scorecard would not arrive at the most extreme viability and productivity. The subsequent issue is that the scorecard contains wild factors for supervisors. For instance, directors execution will be estimated by contrasting the financial plans and genuine costs. Nonetheless, lodging level directors reserve no privilege to decide the financial plan and this estimation is uncalled for. Subsequently, numerous directors would be hesitant to acknowledge the scorecard. The third issue is that the scorecard is just actualized at the lodging general-administration level. As expressed for the situation, the inn general-administration is the last degree of the organization the board and they reserve no privilege to talk about the segments of the scorecard. Moreover, the usage procedure needs correspondence between various degrees of administrations. Accordingly, the scorecard speaks to the top administrations considerations and may not be reasonable for the base level administration. Additionally, the absence of correspondence may cause deterrent for tolerating and executing the scorecards. Move through Flexible Budget The organization applies the adaptable spending plan so as to accomplish target financial plan and create high benefit. The top administration of the Maverick Lodging set the first financial plan from the outset. Following one monetary year of working, the administration gets the genuine information of income and cost. The administration would then make reforecast target, which is the adaptable spending plan, to quantify the exhibition of every inn. For the variable expenses and the variable incomes, the organization utilizes drivers and genuine amount to decide the estimation of adaptable financial plan. Be that as it may, the fixed components and the wild costs remain equivalent to unique spending plan. After the figurings, the organization can obtain controllable benefits and house benefits for both genuine and adaptable financial plans. In view of the outcomes, top administration ascertains the rates of genuine controllable benefit isolated by reforecast controllable benefit. As per Exhibit 3, the organization right off the bat decides if the presentation is low, base or high by survey house benefit rate. House benefit rate that is lower than 90% demonstrates low execution, 90%-105% shows fundamental execution and higher than 105% shows elite. After decide level of execution, the organization utilizes the adaptable spending plan controllable benefit rates to decide the shading rankings of administrators. Changes for Balanced Scorecards According to the investigation over, the scorecard doesn't line up with the company’s by and large targets. Therefore, the organization can roll out certain improvements to adjust the scorecards. Right off the bat, the organization ought to rearrange the scorecards technique to assist supervisors with comprehension and increment acknowledgment. For instance, the organization ought to erase the shading and focuses framework, and add some direct strategies to decide the managers’ exhibitions. Furthermore, the organization should dispose of the wild factors in scorecards. For instance, spending examination ought to be erased on the grounds that base level directors reserve no option to decide the first financial plans. Another approach to take care of this issue is to let base level supervisors plan for their own spending plans with the goal that they have the ability to decide the first financial plan. Furthermore, since the client study is entangled and tedious for client to fill in, numerous clients would not finish the review. Therefore, the organization ought to consider streamlining the visitor fulfillment study in scorecards to pull in more participation for the overview. The third option the organization can take to change the scorecards is to let every single level chief talk about the properties of the scorecards and execute the scorecards estimations in every single level director. Since the base level directors can't decide the segments of the scorecards, the acknowledgment and usage procedure would be troublesome. The scorecards procedure would be more pleasant if every single level administration apply similar estimations.

How to Write a Western Civilization Essay

How to Write a Western Civilization EssayWriting a Western civilization essay typically means that you want to narrow topics in order to keep your essay under the time limits and only write on the topics that you believe have significant meaning. The purpose of a Western civilization essay is to help students identify with an era, to compare and contrast civilizations, and to help students think about these issues.As a rule, Western civilization is about religion, culture, and education. It is about cultural norms, political systems, and how people lived and behaved before the advent of writing. You can incorporate any of these into the essay, but you need to write about them from your point of view.One way to get a broad overview of the topic is too narrow topics down. For example, it would be inappropriate to write about the New England settlers. Instead, the question you should ask yourself is: what would be relevant to write about if you were writing about New England?When you na rrow down topics to narrow answers, you become aware of more points of view, which can lead to a broader view. In addition, you understand what is being discussed so you will not get lost when discussing in class or in essays. You are able to formulate questions that are important to you and the professor. This makes you more knowledgeable and prepared when you write.Many college students make the mistake of thinking that Western civilization is about 'things.' While there were issues in life, there was much more to life than these issues. The most important thing about the period is that it provided the foundation for the rest of human civilization. While some of these issues, such as sexism, racism, and anti-Semitism were important and even justified in certain situations, they should not be addressed in Western civilization essays.Religious topics are another area to keep in mind. In your essay, you may want to discuss the role of religion in shaping civilization. You may want to examine the role of religion in helping people deal with poverty, famine, and war.It is important that you write short stories about the topics, but you do not want to write them on an essay. When writing a Western civilization essay, you want to give your reader a more in-depth look at the topic. You want your readers to understand why civilizations developed in the way that they did.These broad subjects should allow you to see your society from a different perspective. As you focus on topics that interest you, you will be able to broaden your perspective and understand your own society. This will help you write better essays.

Forces Leading to the War of 1812 Free Essays

The war of 1812, evidently battled about impartial exchanging rights, was an impossible to miss strife for sure. Britain’s exchange limitations, one of the primary driver, were evacuated two days before the war began; the New Englanders, for whom the war was evidently battled, contradicted it; the most unequivocal fight, at New Orleans, was battled after the war finished. Before the war started, Britain and France had disturbed US transporting, seized American merchandise, taking US sailors into the British naval force, and the two sides had barricaded each other’s ports which made extraordinary inconvenience American merchants, and Britain’s snatching of American mariners particularly created incredible scene and resentment at home. We will compose a custom exposition test on Powers Leading to the War of 1812 or on the other hand any comparable theme just for you Request Now These powers drove Americans to proclaim war on Britain in 1812. At the point when the war started, it was being battled by the Americans to address their complaints toward the British. This appeared to be a legitimate reason for a war, anyway not the entirety of the residents had a similar feeling of solidarity about the policy centered issues the war was being battled about. The US was very disturbed about the proceeding with impressments of American mariners into the British Navy and the seizures of American shipper exchanging vessels by the British. In an advisory group report in 1811, congressmen address their grumblings against Britain. The British challenged a â€Å"incontestable right†, and they caught â€Å"every American vessel† that they could discover. In light of these heinous activities, The leader of the United States wishes to proclaim war against Great Britain. A gathering of congressman known as the War Hawks frantically wanted doing battle. One of these â€Å"War Hawks,† John C. Calhoun, concurs with the committee’s report, by saying â€Å"these rights are basically assaulted, and war is the main methods for review. † Hugh Nelson, congressman from Virginia, accepted that the war was unavoidable and that it would unite the American individuals. He expressed, â€Å"to show to the world†¦ cap the individuals of these state were joined together, one and unbreakable. † This statement exhibits his considerations that if the United States were to join in a solid manner, it would for sure â€Å"repel all remote hostility. † President Madison’s Declaration of War concurred legitimately with the report and the compositions of the War Hawks, in that it accounted for itself by expressing, à ¢â‚¬Å"We view our nautical residents still the day by day casualties of uncivilized violence†¦ We see our vessels†¦ wrested from their legal goals. † In the War of 1812, numerous gatherings had anxieties to the current war. A few, similar to the War Hawks, utilized the predicament of the New England oceanic brokers as a reason to do battle. In actuality however, New England was improving off before the war, on the grounds that during which it turned out to be progressively hard to transport products over the Atlantic and it was difficult to exchange with Great Britain. John Randolph, a Representative from Virginia, even ventured to state that â€Å"maritime rights† had nothing to do with affecting the war. He accepted that â€Å"agrarian cupidity† was the genuine impact that encouraged the war. By that, Randolph implies that men are hoping to take the fruitful grounds of British Canada for themselves, taking into account that the northern mountains did them nothing more than trouble. While watching the decisions in favor of war in the House of Representatives, one may see an impossible to miss detail. The agrarian districts of the United states, which incorporates the Western Frontier, The South and The Agricultural Mid-Atlantic States, have a lot more yes votes than no votes. Though in New England, and the Maritime and Commercial Mid-Atlantic States, the no votes intensely exceeded the yes ones. The Jeffersonians guarantee that they need war to battle for the â€Å"maritime rights† but the Maritime and Commercial States stand apart with a lion's share of no votes. Not a solitary Federalist casted a ballot yes for the congressional decision in favor of war, while a vast lion's share of Democratic-Republicans casted a ballot yes for war. The majority of these Federalists were additionally unexpectedly situated in New England, however a large portion of the Democratic-Republicans were situated in the South and the West. Prior to the War of 1812, If Americans had the option to set aside their local narrow-mindedness and contrasts, an affirmation of war might not have even been required in any case. Powers, for example, upset transportation, seized products, and snatching of mariners could have been haggled over with Great Britain. The United States did not have the solidarity, control, and solidarity to challenge the British and wound up paying the consequences for the affirmation of war against them. It is clear in the representatives’ casting a ballot that New England and other Maritime areas were against the war. This may propose that the thought for war was incited by Democratic-Republicans like the War Hawks, whose intentions may have been flawed as referenced by Randolph. Step by step instructions to refer to Forces Leading to the War of 1812, Essay models

Computers In Soceity Essays - Computer, Humancomputer Interaction

PCs In Soceity Essays - Computer, Humancomputer Interaction PCs In Soceity Dont know anything about PCs? Dont think they are a major piece of your life? Reconsider! PCs are wondrous machines that improve our lives in numerous territories like instruction, amusement, and work.(Paragraph)The utilization of PCs all through school has caused upgrades in the manner we to learn. For example, the utilization of PCs in the study hall has opened up a portion of my time so I can give progressively individualized guidance to the destitute, says Instructor Mary S. Teachemall of a nearby neighborhood grade school is a positive improvement over not having PCs as a method for learning. Additionally, understudies having simple access to PCs for different school related errands like changing total squares of content on a research project in a brief instant, utilizing illustrations to all the more likely express a specific point or thought, and having the option to take advantage of the internet where immense measures of data is at the fingertips of the client is a checked i mprovement from 10 years prior. Moreover, the utilization of PCs in the home has broadened the hours we can learn at a more elevated level without the natural weights of school or work in this way improving the way we learn.(paragraph)Also, the utilization of PCs has extended our decisions for amusement. For instance, the all-American round of Monopoly can be played by a solitary individual and a PC and the requirement for a few people has been obsoleted is one way our decisions for amusement have been extended. Another case of our growing decisions is that you can not just watch motion pictures on DVD (Digital Video Disk) however re-alter them with your own sound tracks and enhancements, tune in to music on CD-roms, even assembling your own kid's shows or even your own films all on a PC. Additionally, the capacity of the PC to connect an individual with others from far away places where discussions without surmisings are started and thoughts are traded globally is a well known dete rmination for millions regularly as a decision for entertainment.(paragraph)I likewise think the workplace where PCs are utilized is turning out to be increasingly different. For instance, ranchers have PCs in their tractors snared to GPS (Global Positioning Satellite) frameworks that not just disclose to them where to shower their pesticides however are customized to deal with the errand for them as they drive along all on the grounds that an advanced picture from a satellite about 23,000 miles away observed an excessive number of bugs in a specific piece of one of his fields is various. Another way decent variety is turning into the standard is with the deluge of remote innovation that has made it workable for portable PCs be connected up to a worldwide system, for the versatile office, however for the individual sitting on a sea shore on some south pacific island and as yet having the option to go to a gathering in London England is assorted variety at the extreme.(paragraph)Comp uters are truly captivating and turning out to be increasingly astounding regularly as they mesh their way into our lives. Dont ponder PCs? You truly do, without knowing it perhaps you have been utilizing them for quite a while. Dont think they are a major piece of your life? Without acknowledging it PCs have worked their way into pretty much every part of our regular day to day existences. From waking toward the beginning of the day, to the nourishment during supper, to the film a short time later, PCs have affected the manner in which we live and will keep on doing as such for a long time to come.

The Character of the Green Knight in Sir Gawain and the Green Knight - Literature Essay Samples

In the most general sense, the Green Knight is an anomaly to the story of Sir Gawain and the Green Knight, the only supernatural element in what is otherwise a very believable and wholly real rendering of a specific length of time. Gawain is momentarily tricked into believing‹or, rather, hoping‹that the garter is magical in nature, but both his fear and the Green Knight dispel him of that heathen notion. Thus on the one hand the poet warns us of the danger of accepting the supernatural qua supernatural, while on the other he demands that we understand the Green Knight to be an expression of the power of Morgan le Fay, who is well taught in magic arts. The effect of this then is to thrust the Green Knight into an even greater shroud of mystery than normal for Arthurian tales, which usually feature a whole cast of impossible characters. From this isolated line of thought, it would seem as if the Green Knight ought to be held only to his own, strange, separate rules. Since he i s the sole fantastical creature, why should he conform at all to any rules of the court, the rules of dress, the rules of promise-keeping, in short, the rules of chivalry? Why should he not be rather more like Grendel of Beowulf, a disgusting, evil thing, virtually indescribable, whose sole rules are the rules of mayhem? The simple answer that one must expect a chivalrous adventure of sort come Christmas Eve proves itself quickly to be a cheap escape to this question: the legend at court as The Quest of the Holy Grail lays it out is that the adventure must present itself before Arthur sits down to eat, whereas in Sir Gawain, the first course [had] been properly served to the court, when there bursts in at the hall door a terrible figure. Abandoning this artificial paradigm gives us no alternative but to ask how it can be that this aghlich mayster can at the same time be yet another hathel on a horse. The poet accomplishes this ingenious conflation of the unknown horror (i.e. the gre en) and the honest challenger (i.e. the knight) just a few lines after the Green Knight ¹s most unchivalrous entrance into the court. The poet says he believes him to be half a giant and yet of all men I judge him the largest. From the first, then, the Green Knight is in the gray, that incomprehensible space between monster and man. From this point on, the opposites continue to collapse in that one figure. His back and chest was foreboding while his belly and waist were becomingly trim. He rides without shoes on his feet yet he is adorned in shining array just as intricate and perfect as the ceremonies of Arthur ¹s court. A thousand other little touches of description abound to the same haunting effect.What is more fundamental in giving us the sense of the walking contradiction is the knight ¹s challenge itself. In proposing a trade of blows, the green man inverts another paradigm of the literature, as this is no trade of blows in the conventional sense. He asks rather to stan d there and face one single strike of the axe, against which he will not defend himself, in exchange for the opportunity to do likewise. The test then is no test of battle as both the reader and Arthur expect, but instead a test of ethos. Challenging a knight to a confrontation in itself is the stock and trade of an unexpected visitor, but the twisted game of the Green Knight demands that the combatants do not combat. The poet has framed the most unseemly question in the pomp of the normal. In a sense he challenges his readers to confront the rules of chivalry‹that one accept a challenge, provided it seems difficult‹in a foreign context, outside of what we expect that challenge to establish, namely, who is the best fighter. The rules of knighthood are pitted against their aim, in the same way that the monstrous qualities of the Green Knight are pitted against his honesty.

The One Thing to Do for Huntington Sat Essay Samples

The One Thing to Do for Huntington Sat Essay Samples The Do's and Don'ts of Huntington Sat Essay Samples You will be supplied a passage of nearly 700 words that you must read and then respond to it. You will have to practice this. The nature of the speech centered on the war in Vietnam. What the In-Crowd Won't Tell You About Huntington Sat Essay Samples The essay isn't mandatory, but it is best to take it. It must come with a prompt so that you can see what it takes to follow the prompt. It gives you an opportunity to show how effectively you can read and comprehend a passage and write an essay analyzing the passage. It must be organized into paragraphs. There are plenty of ideas that can help in the writing of a good SAT test essays. You may feel as if you will need to begin writing as fast as possible, but be sure you comprehend the author's argument thoroughly before beginning. That is why it's completely feasible to get ready for the essay ahead of time. Regardless, a well-written essay will be an extra plus to the test outcome, so this area should be taken under account when preparing for SAT. Some schools need an essay, while some don't. Another illustration of this may be found in Paragraph 4. Your essay rating will appear on every score report you send to colleges, no matter whether the school demands an essay. The key for an ideal score on the SAT essay is to utilize your time wisely and remain concentrated on the job. Huntington Sat Essay Samples: No Longer a Mystery It does not rely on the outcomes of different students but is intended to deal with changing difficulties of unique sittings of SAT tests. Make a list of what you have to work on. There's no composite SAT Essay score (the 3 scores aren't added together) and there are not any percentiles. To the dismay of several students, the newest SAT exam involves an essay section. Because you may read articles from identical sources the SAT gets material from. SAT is most likely one of the main tests that you'll ever take as a student. Our five SAT essay suggestions to help you make a great SAT writing score. There's, obviously, a limit on the variety of pages even our finest writers can produce with a pressing deadline, but usually, we figure out how to satisfy all the clients seeking urgent assistance. The principal point is, you don't need to wait until you find the prompt to come up with an arsenal of sorts of argument-building techniques you may use to back up your points. After discovering our website, you will no longer will need to bother friends and family with these kinds of requests. Convince your family members and friends that you require a quiet place to study, whether it's your room, library or bench in the yard. It is possible to also acquire many discounts on our site which will help you to save some more money for future orders or anything you want to spend them on. It's also important to remind yourself that you're an intelligent person with several merits. Factual evidence may also be in the shape of non-numerical details. As a way to make a high reading score, in addition, it is vital that you compose a considerable amount. You should have your reasons, and our principal concern is that you find yourself getting a great grade. The most important issue for many students is they do not own a powerful and organized plan on how best to find a high score for the test and for that reason they want to do too much or are cramming at the last minute. By way of example, take Thomas Edison. Another sort of evidence that's often utilized as an alternate to actual facts or statistics is the anecdote. Don't worry if a number of the articles you stumble across seem long. Select a prompt at random from above, or pick a topic which you think will be hard that you detach from (because you are going to want to write about the subject, in place of the argument) set timer to 50 minutes and compose the essay. Just find the links down below at the base of this guide. The questions are paraphrased for simplicity, but they supply you with a notion of the way the themes are recycled every year. Beginning the article together with all of these facts and figures has a few strengtheing results on Goodman's argument. You should concentrate on the way in which the author employs reasoning, evidence, and other rhetorical strategies to make an argument and allow it to be convincing. This juxtaposition demonstrates how confusing and subjective the questions can be, making the reader feel a feeling of injustice.

Quotes from Grace Hopper, Computer Programming Pioneer

Rear Admiral Grace Hopper helped to develop an early computer, invented the compiler making possible higher level computer languages, and helped to define the design of the programming language COBOL. First a member of the WAVES and the US Naval Reserve, Grace Hopper retired from the Navy several times before returning and gaining the rank of Rear Admiral. Selected Grace Hopper Quotations I’ve always objected to doing anything over again if I had already done it once.   From then on, when anything went wrong with a computer, we said it had bugs in it. If its a good idea, go ahead and do it. Its much easier to apologize than it is to get permission. It is often easier to ask for forgiveness than to ask for permission. The most dangerous phrase in the language is, Weve always done it this way. Humans are allergic to change. They love to say, Weve always done it this way. I try to fight that. Thats why I have a clock on my wall that runs counter-clockwise. A ship in port is safe, but that is not what ships are for. Sail out to sea and do new things. You dont manage people, you manage things. You lead people. Leadership is a two-way street, loyalty up and loyalty down. Respect for ones superiors; care for ones crew. One accurate measurement is worth a thousand expert opinions. Some day, on the corporate balance sheet, there will be an entry which reads, Information; for in most cases, the information is more valuable than the hardware which processes it. Were flooding people with information. We need to feed it through a processor. A human must turn information into intelligence or knowledge. Weve tended to forget that no computer will ever ask a new question. There sat that beautiful big machine whose sole job was to copy things and do addition. Why not make the computer do it? That’s why I sat down and wrote the first compiler. It was very stupid. What I did was watch myself put together a program and make the computer do what I did.   To me programming is more than an important practical art. It is also a gigantic undertaking in the foundations of knowledge. They told me computers could only do arithmetic. In pioneer days they used oxen for heavy pulling, and when one ox couldnt budge a log, they didnt try to grow a larger ox. We shouldnt be trying for bigger computers, but for more systems of computers. Life was simple before World War II. After that, we had systems. We went overboard on management and forgot about leadership. It might help if we ran the MBAs out of Washington. At any given moment, there is always a line representing what your boss will believe. If you step over it, you will not get your budget. Go as close to that line as you can. I seem to do a lot of retiring. I handed my passport to the immigration officer, and he looked at it and looked at me and said, What are you? Quote About Hopper It was warm in the summer of 1945; the windows were always open and the screens were not very good. One day the Mark II stopped when a relay failed. They finally found the cause of the failure: inside one of the relays, beaten to death by the contacts, was a moth. The operator carefully fished it out with tweezers, taped it in the logbook, and wrote under it first actual bug found.† –Kathleen Broome Williams

Samsung Ansoff Matrix and Generic Strategies - 4248 Words

Ryan air, an Irish airline started in 1985 by Ryan family with a capital share of  £1 and a staff of 25. Over the past few years the company has shown tremendous ontogeny. Indeed it is Europes largest low cost carrier and fastest growing airlines. Currently it’s operating more than 1,500 flights every day from over 50 bases and around 1400 low fare routes across 28 countries which connect 165 destinations. Now I am going to discuss Ryan air’s (RA) current strategic position by analysing its macro (external)and micro (internal) environment. Macro Environment Macro environment consist of those major external and uncontrollable factors that influence an organizations decision making, and affect its performance and strategies. Now, i am†¦show more content†¦The unit emission per passenger has also reduced due to the inherent capacity increase in the Boeing 737-800 aircraft. The new cap-and-trade scheme of EU for CO2 emission control can effect RA cost management based on the allowances to be needed in 2012. Now we are going to analyse industrial environment of RA using porter’s five forces. Porter’s 5 Forces The 5 forces are the environmental forces that impact on the companies ability to compete in the given market. The purpose of 5 forces analysis is to diagnose the principal competitive pressures in a market and assess how strong and important each one is. Threat of new entrants: The threat of new entrants is low. The short haul market is highly competitive as it needs high capital investment, special licenses and flight authorisation. Then the restriction or lack of slot availability makes it even more difficult for new entrants, to assess many airports. Any new entrant should have a differentiation strategy to enter and stay competitive in the market. The low threat of new entrants has provided RA an opportunity to grow and focus on the existing customers. Ryan Air has consolidated its position in the market with a brand differentiation as low-costShow MoreRelatedCompetitive Advantage For Private Sector And Public Sector3598 Words   |  15 Pages2) Michael E. Porter’s Generic Strategies: 2 1.2.1) Cost Leadership 3 1.2.2) Differentiation 3 1.2.3) Focus 3 1.3) Competitive Advantages in Private Sector and Public Sector: 4 1.4) Resource Based View Approach: 4 †¢ Valuable: 5 †¢ Rare: 5 †¢ Inimitable: 5 †¢ Non-substitutable: 5 1.5) John Kay (1995) Model: 5 2) Hyper Competition in Business: 6 3) Corporate Strategy: 6 3.1) Dell’s Corporate Strategy: 7 3.2) Strategy of Adidas: 7 4) Corporate Parenting: 9 5) Ansoff Growth Matrix: 9 6) Conclusion: 10 ReferencesRead MoreSamsung Strategic Management5130 Words   |  21 Pagesmarket share in each of these segments. Introduction Pioneering the Digital Edge The digital age has brought revolutionary change – and opportunity – to global business, and Samsung has responded with advanced technologies, competitive products, and constant innovations in today’s digital world. Samsung Electronics Co., Ltd.  is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of  televisionsRead MoreApple Inc Strategic Recommendations for the Future2916 Words   |  12 Pagescompetition with international leaders like HP, Dell, Lenovo and Acer in the PC and notebook segment. In the area of mobile telephony, the company faces rivalry from Nokia, which is the clear market leader, RIM (the makers of Blackberry) and companies like Samsung and Sony. This market is becoming increasingly competitive. Nokia has recently announced a tie up with Microsoft for use of Windows 2007 OS on its smart phones (Huuhtanen, 2011, p 1). This development is expected to renew competition in the sectorRead MoreEssay about Nokia Case10275 Words   |  42 PagesGeneration of Strategy Options 19 7.1. Business Level Strategy Analysis 19 7.1.1. Porter’s Generic Strategies 19 7.2. Corporate Level Strategy Analysis 20 7.2.1. Ansoff Matrix 20 7.2.2. Boston Consulting Group (BCG) Matrix 21 7.3. TOWS Matrix 22 8. Strategies 22 8.1. Strategy 1: Renewed customer focus and brand building (short-term) 22 8.2. Strategy 2: Develop a tablet product (short-term) 22 8.3. Strategy 3: Develop venture capital arm of NAVTEQ 23 8.4. Strategy 4: DevelopRead MoreThe Market Niche Of Digital Products And Services2723 Words   |  11 PagesFollowing on, the report below also proposes the market entry mode, market growth as well as competitive strategy that may assist it to attain its corporate objectives. 1.3 Rationale: The main reason behind the selection of Argos is the fact that it has been very successful in UK and growing at the constant rate. In addition, the application of multiple selling medium is another attractive strategy of Argos, which seems to be an attractive and unique feature when catering the international market.Read MoreCase study of Dell Essay17119 Words   |  69 PagesProblem statement of International Business 32 3.5 Ethical Considerations 35 3.6 Research Methodology 35 4. Chapter Four: Analysis and Findings 37 4.1 Strategic Management Approach 37 4.1.1The Ansoff’s product or market grid analysis 37 4.1.2 The BCG Matrix analysis 38 4.1.3 Competitive analysis: Porter’s five forces model findings 39 4.1.4 Disruptive Innovation findings 41 4.2 Marketing Management Approach 42 4.2.1 Mckinsey 7s model findings 42 4.2.2 Kotler’s 7Ps of marketing analysis 43 4.2.3 The innovationRead MoreDavid Jones Essay7406 Words   |  30 PagesStakeholder analysis 9 4.0 Key broad business-level and international strategies 10 4.1 Ansoff’s product/ market business level strategies: 10 4.2 Miles and Snow’s strategic 11 4.3 Porter’s Competitive Strategy 11 5.0 Strategic implementation: General perspective 12 5.1 Environmental Turbulence 12 5.2 Imposed strategy 13 5.3 Strategic flux, Strategic Drift and transformational change 13 5.4 Sigmoid Curve 14 5.5 BCG Matrix 15 6.0 Key strategic implementation issues 16 7.0 StrategicRead MorePestle Analysis4773 Words   |  20 PagesPESTLE Analysis Strategy Skills Team FME www.free-management-ebooks.com ISBN 978-1-62620-998-5 Copyright Notice  © www.free-management-ebooks.com 2013. All Rights Reserved ISBN 978-1-62620-998-5 The material contained within this electronic publication is protected under International and Federal Copyright Laws and treaties, and as such any unauthorized reprint or use of this material is strictly prohibited. You may not copy, forward, or transfer this publication or any part of itRead MoreApple Project - Paper17538 Words   |  71 Pagesa higher margin than its competitors. As of May 2010, Apple became the world s most valuable technology company.This was due to its product development and its brand will be able to continue to increase its net sales through the existing Ansoff strategy. So far Apple has mastered the idea of penetrating new markets with a new product starting with iPod, iPhone and lately the iPad. The project case that reveals one of Apples latest merger and acquisition exposes the fact that apple is not mergingRead MoreDisneyland Hong Kong8209 Words   |  33 Pagesother employment opportunities and was also estimated to generate economic benefits for Hong Kong. This report would include a comprehensive analysis of the company, Disney HK. It aims to analyse the current situation of the company and propose strategies that would help Disney HK to improve and attain better achievements. The report would consist of an introduction, discussing Disney HK’s current situation, followed by the analysis of the environment. The report also comprises of an extensive analysis

The Dialectics Of Public Policy In Mali - 914 Words

The dialectics of public policy and collective action within the history of the cotton’s developmental agenda in Mali. The history of cotton in Mali has a strong link with politics: the colonialists struggled to impose it, the postcolonial state made of it a symbol of development, the French government remains a stakeholder, and the neoliberal project targeted that sector for reform. The Malian state, despite the increasing export of gold, remains heavily vested in the cotton production as it is the first agricultural export. Moreover, â€Å"cotton is the main source of livelihood for a quarter of the Malian population† (Serra 2014). Hence, the development of the sector has affected a large part of the population, and many more sectors that†¦show more content†¦The strategy of the CMDT was to increase cotton’s production through incentives, in order to buy it from farmers at a fixed price, to process the yields in fibers for selling in international markets (Serra 2014). Hence, the pricing of the farmers’ yields of cotton depends on the decisions of the CMDT and is not directly dependent on the international market’s prices. The production of cotton is localized only in the Southern half and more precisely in the central and eastern parts of South Mali. Between the independence and the end of the twentieth century, the CMDT acted as â€Å"the state within the state† in the cotton zone by managing all agricultural policies, and even public health, education and general infrastructures as roads (Serra 2014). The policies of the CMDT reshaped the agricultural practices. The cultivable lands increased as occasional slash-and-burn method was replaced by a permanent growing fueled by inputs (Dufumier and Bainville 2006). The CMDT have supplied credits for peasants to allow them to increase their capital (mainly cattle, machinery remains rare) and inputs’ supplies. The CMDT also channeled the supply of chemical fertilizers produced by French and European companies. However, most of the increases in yielding are due to organic fertilizers produced by the peasants’ cattle as

The Importance Of Communicating With A Student s Family

When it comes to being a teacher, it is important to have communication with a student’s parents and family. Working in a school for almost three years now, and being a student for many years, I can see the importance of communicating with a student’s family. There have been many situations in which the teacher does not have a relationship or communication with a student’s family and in the end it has a negative effect on the student, the teacher and the family. After reading some chapters in the book, and journals, there have been many sections and topics that have changed my thoughts and made me rethink about doing things differently when dealing with parents and family involvement and being a student myself and having to deal with these issues. According to an article written by William H. Jeynes; over the last three decades, a substantial body of research has accrued indicating that parental involvement has a considerable degree of impact at both the elementa ry and secondary school levels (Green, Walker, Hoover Dempsey, Sandler, 2007). Also according to research conducted, family activities such as checking homework, establishing household rules for when it is time for work and leisure, and attending school functions are associated with higher scholastic outcomes to a statistically significant degree among elementary school students, but have little or no relationship to these outcomes at the secondary school level (Jeynes, 2005, 2007b). Epstein’sShow MoreRelatedThe Importance Of Introducing The Career Success938 Words   |  4 PagesSkillsUSA Prep Speech Hello, good morning and thank you for coming, for I will today talk about the importance of introducing us to Career Success. SkillsUSA, ever since the organization started, high school and college students were given the chance to enhance and excel their social and communicating skills for their upcoming future careers and give them the chance to be champions at work, from just attending training, competing and gain experience as they get to learn about new things such asRead MoreThe Impact Of Technology On Our Lives1333 Words   |  6 Pagesdifferent types of technology in our daily lives. We use our cell phones, laptops, and tablets daily. We are always communicating whether it be by text messaging, emailing, or posting on social networking sites. Some days we communicate behind a screen more than we do face to face. With all the instant messaging and text messaging that takes place, we have forgotten the importance of face to face communication and instead have developed textin g slang that often times carries over into professionalRead MoreDuring A Placement In The Local Area There Was Many Challenges1314 Words   |  6 Pageschallenges one of which is very common. This being family members misunderstanding that the patient must be priority. After a patient, had undergone surgery unfortunately after there was complications. With danger to the patients’ health a family was asked to leave the room for doctors and nurse practitioners begin processes on the patient. At this point the visitors seemed very worried and began to shout abuse to the nurses and become very aggressive. As a student nurse, it is key that in these situationsRead MoreFamily Participation And Child Needs Special Education1509 Words   |  7 PagesParents are their child s best exponents. Parents know their children better than anyone else. That s why parent involvement play a crucial role when the child needs special education. This essay will discuss the importance of family pa rticipation and impacts of family participation in special education. Firstly, the essay will briefly describe what challenges special need children face, secondly, the essay will discuss key terms in the literature about the importance of family participation in educationRead MoreHow Is Communication Important For Children And Community Engagement As It Has Been Discussed? Class So Far?1392 Words   |  6 PagesHow do your themes relate to effective family and community engagement as it has been discussed in class so far? My overall theme is communication. I thrive on communication being key. As I continue to point out there can be serious problems when there is a break in communication. By keeping the lines of communication open, your parents and director can stay informed. For my philosophy it is important because I need to be effective when teaching my student so that they learn what I am trying toRead MoreParental Involvement And Academic Achievement1710 Words   |  7 Pagesthings in a child’s development. It will help the child in all areas of development. What does parental involvement do? According to the article â€Å"Defining Parental Involvement: Perception of School Administrators, parental involvement boosts a child s perceived level of competence and autonomy, offers a sense of security and connectedness, and helps to internalize the value of an education and performance (YOUNG, C. (2013)). Here is a little scenario to think about. It’s a Black History program atRead MoreChildhood Education : Early Childhood Special Education Essay1266 Words   |  6 Pages Early Childhood Special education Name: Institution: Early Childhood Special education 1-The role of play in learning in early childhood Special Education Play is usually a natural activity in early childhood and has significant importance in early childhood special education. Play assists in enhancing the children social competence, creativity, language development, and their thinking skills. Play is usually the key vehicle for the developing of language, social skulls in youngRead MoreCommunicating With Teachers For Students With Adhd1482 Words   |  6 PagesCommunicating with Teachers for Students with ADHD Communication is extremely important every single day in one’s life. Dunne defines communication as â€Å"the process by which information, meanings and feelings are shared by persons through the exchange of verbal and non-verbal messages (p. 57).† It is particularly important to be clear and accurate in our communications in order to be effective in everything we do. For teachers it is important to have precise and effective communication skills whenRead MoreAssessments For Students With Autism Spectrum Disorders Essay1579 Words   |  7 PagesAssessments for Students with Autism Spectrum Disorders Autism is a mental disorder, present from early childhood, characterized by difficulty in communicating and forming relationships with other people and in using language and abstract concepts. (Classroom-Assessment-Theory-into-Practice, 2012) One in 88 children are diagnosed with autism and the symptoms are usually noticed between the ages of 18 months and 5 years. Typically, autism affects individuals in 5 key areas: Communication (verbal andRead MoreValues Debate Paper1275 Words   |  6 PagesValues Debate NUR 542- Dynamics of Family Systems The controversy of whether values should be taught at home or at school has been a debate for many years. In fact, many states have already begun establishing boards to define what core values are most important and should be taught within the school system. This was and continues to be a topic of interest as many legislatures and school officials notice an exponential increase in students and young Americans that exhibit poor decision-making

Industrial Challenges of Organisation-Free-Samples for Students

Question: Discuss about the Industrial Challenges of Comfort Transport Pte Ltd. Answer: Introduction The report argues over the industrial challenges that the organization faces as a whole. The Comfort Transport Pte Ltd is the Singapore cab services that have been established in 1970 and the motive behind this cab service was to provide the drivers with a better lifestyle and enhancing the job opportunities within the company. The business goals of the company are discussed using the SMART technique and challenges of industry are also mentioned. Thereafter the training need analysis has been focussed by paying attention to the organizational, functional and individual training needs. After that, the learning outcomes of the report will be discussed keeping in view the training needs analysis followed by a conclusion. Industry challenges In Singapore, the dynamism in the taxi industry had occurred and the industry is facing the changes to the great extent as per the Land Transport Authority (LTA). The authority is the view to launch the private-hire taxi services like that of Ola and Uber. The demand of taxi has been increasing and the Singapore taxi services have suppressed the on-demand transport which comprises of around 30,000 vehicles. The private taxis in Singapore like Ola and Uber have increased in these past 3 years and approximately 10,000 vehicles are under such new entries in the taxi services and transport industry (Auyong, 2016). The Comfort transportation Pte Ltd was established in the year 1970, commonly known as Comfort. It has been denoted as Workers-operative commonwealth limited and the aim of the company is to benefit the taxi drivers with the professional and happy life. The goal is to satisfy the employees and create the job opportunity in Singapore and let the service provider and driver lead a generous life. Initially, the company started with 1,000 Morris Oxford and in the present scenario, the company owns around 10,000 taxis (Cdgtaxi, 2017). The business goal could be flourished by undertaking the idea of challenges that the industry might face and shaping these goals using the SMART technique (Mindtools, 2017). Specific: The set goal needs to be specific and focus should always be on the vision that has designed and accordingly the success and development are The employee satisfaction and enhancing job opportunity is the business goal than this will automatically lead to progress of the business (Jason Elpert, 2017). Measurable: The goals that are set should be measurable so that the success could be evaluated and the things that incorporated the development are retained for the future growth and set the high target to achieve the goal (Rowe et al, 2017). Attainable: The business goal that has been set should not be vague or virtual it needs to be real, challenging but achievable (Burdina, Hiller Meta, 2017). Relevant: Business goal set up by Comfort should be relevant to the stream and related to the trend that has been prevailing so that active measures could be taken to achieve the business goal. Time Bound: For every organization, it is necessary to set the goal which is time-bound and timely the higher business goal need to be set up so that development continues with the higher pace (Halt et al, 2017). Organisational Training needs analysis In order to flourish in the taxi business and expand the business at the next level, there is a need to organize the appropriate training session. Training in the organization is necessary at all the levels, from the low-level workers like driver till the managerial level need to have the training so that the organization could flourish (HR survey, 2017). For conducting the organisational training there is the need to have the focus group that collectively gathers the information and defines the training in the widen area. The pros and cons of such method are under quoted: Pros The use of focus group represents the population in the distinguished manner. The maximum information is gathered and exchange of ideas takes place. Cons High cooperation is required and at times difference in ideas results in the situation of conflict. The group require high qualified and crucial people and the selection process might bother the other members in the organisation. Functional training needs analysis Functional training is not always in the context of physical fitness and exercises that have been performed by the person on the daily basis. The functional training helps to provide strength and mobility that is needed in the life of an individual (TRX training, 2017). For conducting the functional training the observation method of data gathering is used. It analyses the work that is processing and what output does it yielding out. Observation technique is considered to the authentic and reliable as it is first hand experienced. The observers are having keen knowledge and they are highly skilled and keen to gain information. Certain pros and cons of the observation technique are quoted as under: Pros The observation helps people to work hard and get devoted towards their job. The observation is simple and consumes less time and simultaneously it is cost effective as well. The safety measures are taken that motivates the employees and contributes in better working conditions. Cons The training is given in the group so the individual focus is not paid which might not be able to develop the individual skills.The observation method has its own terms and conditions and creates its own science. The actual scenario is such that no science is actually been used and in order to implement marketing plan the fancy words are been used that does not contain any relation with science (Functional fit mag, 2017). Individual training needs analysis In the individual training, the need of individual is analyzed and accordingly the training is been provided to them to groom up the personality. The actual performance of employees are identified and compared with the standard and the place where the person is lacking is figured out and work upon it to improve the quality and sense the hidden potential that the person possesses (Kumar, 2016). In order to gather information for individual training the interview method should be adopted along with the survey questionnaire. the interview helps in gaining the data face to face and it is fast processing that is time and cost saving. Through the interview technique mindset of the employees are easily gathered and their viewpoints could be considered as well. In the survey questionnaire certain hidden things could be known in terms of eth employment strategies and about the organisational environment and information from the employees could be collected and thereby they could be analysed a nd evaluated accordingly. The pros and cons of the above mentioned subjects are briefly quoted below: Pros The interview method helps the employee to speak up openly and share their opinions. Lead to healthy interactions between the employer and the employee. The survey questionnaire method easily collects the information of broad population. The cost efficiency is there in survey questionnaire method. Cons Interview technique is used only when the specific information has to be collected. The big projects and large survey cannot be done using mere interview technique. The results in survey questionnaire might not always be reliable. Also in the survey questionnaire the data gets manipulated. Learning outcomes The learning derived from the above content is based on training needs analysis i.e. organization, functional and individual analysis. The organizational training is important so that the development and acceptance of dynamism take place appropriately by the employees and they become adaptable to the external changes. From the functional training, the fitness and health consciousness has been focussed along with the knowledge, skills, and abilities that the person possesses. The employees activities are always monitored and so that discrepancies could be market and corrective actions are immediately taken. Finally, the individual analysis has been learned that specifies the improvisation of individual activities and hidden talent is groomed up by monitoring the activities of each person. This method is time-consuming and cost effective but the result of such training is better than anything else. Conclusion Hence, from the above report, it could be cultivated that to enter into the new field like Comfort Transport Pte Ltd the business goal has been designed keeping in view the challenges that the industry is likely to face and criteria used to define the goal is SMART technique. After that, the training needs analysis is focussed over where the organizational, task/functional and individual training needs are elucidated along with the brief discussion followed by pros and cons of each training needs and implementing the training tact after analyzing and evaluating the same. References Auyong. H. (2016). Coping with technological disruption in the taxi industry. Viewed on 7th November 2017. https://www.todayonline.com/singapore/coping-technological-disruption-taxi-industry. Burdina, M., Hiller, R. S., Metz, N. E. (2017). Goal attainability and performance: Evidence from Boston marathon qualifying standards.Journal of Economic Psychology,58, 77-88. Cdgtaxi. (2017). About us. Viewed on 7th November 2017. https://www.cdgtaxi.com.sg/aboutus_profile.mvn?cid=6544652. Functional fit mag. (2017). Pros and cons of cross fit. Viewed on 7th November 2017. https://www.functionalfitmag.com/blog/2011/11/29/crossfit-part-1-pros-and-cons/. Halt Jr, G. B., Donch Jr, J. C., Stiles, A. R., Fesnak, R. (2017). Achieving Success Stage. InIntellectual Property and Financing Strategies for Technology Startups(pp. 81-86). Springer International Publishing. HR survey. (2017). Need analysis: how to determine training needs. Viewed on 7th November 2017. https://www.hr-survey.com/Determining_Training_Needs.htm. Jason, C., Elpert, L. R. (2017). Goal Setting: Effective Strategies to Plan for a Successful Career. InHospital Medicine(pp. 45-53). Springer International Publishing. Kumar. A. (2016). Beginners series: in-depth training needs analysis at 3 levels-part 3. Viewed on 7th November 2017. https://blog.commlabindia.com/elearning-design/training-need-analysis-at-3-levels. Mindtools. (2016). Golden rules of goal setting. Viewed on 7th November 2017. https://www.mindtools.com/pages/article/newHTE_90.htm. Rowe, D. A., Mazzotti, V. L., Ingram, A., Lee, S. (2017). Effects of Goal-Setting Instruction on Academic Engagement for Students At Risk.Career Development and Transition for Exceptional Individuals,40(1), 25-35.

Retail Store Design Project

Question: Design a network design project for a retail store. Answer: Stores Multiple store footprints were implemented that address a variety of business objectives. Each store footprint section contains designs that were extracted from the reference architecture. Each design contains the following: Reference architecture Store design Logical topology Addressing plan Components selected Design Guidelines First evaluate application mix in the store, bandwidth requirements, and distances involved For normal check-out functions, utilize 10 Mbps Ethernet For high bandwidth applications, such as multimedia, some kiosk or server applications, utilize switched Ethernet or 100 Mbps Ethernet Multimode fiber if large distances involved (very infrequent) Due to price points and size of store, evaluate 100% switched environment Try to utilize a single location for the hub, router, and any other data networking equipment Look for most cost-effective WAN alternative Router vs Controller or Server Look to a WAN/VAN connection if there are a large number of stores in the chain Enable software distribution - especially if Windows NT or AIX is in the store, or if other I/T equipment is in the store Enable credit authorization from a central site - save $$$ If registers are constantly being moved and only limited bandwidth is required, consider 100% wireless store The medium retail store reference architecture is designed for enterprise retail businesses that require network resilience and increased levels of application availability over the small store architecture and its single-threaded, simple approach. As more mission-critical applications and services converge onto the IP infrastructure, network uptime and application availability are more important. The dual-router and dual-LAN switch design of the medium store supports these requirements. Each of the Cisco ISR routers can run Cisco IOS Software security services and other store communication services simultaneously. Each of the Cisco ISR routers is connected to a dedicated WAN connection. Hot Standby Routing Protocol (HSRP) is used to ensure network resilience in the event that the network connection fails. The access layer of the network offers enhanced levels of flexibility and more access ports compared to the small store. Up to 12 wireless access points can be installed in the store, supported by the Cisco Wireless Control System (WCS) controller as tested and without adding more controllers. The distributed Cisco Catalyst switches can support a combination of larger physical buildings or a larger number of endpoints than the small store. Advantages include the following: More adaptive access layer with support for a greater number of endpoints and more diverse building requirements (multiple floors, sub-areas, and so on) Improved network resilience through parallel device design Improved network and application availability through parallel paths Limitations include the following: No distribution layer between core layer (the ISR) and the access layer switches Single WCS Controller decreases in-store resilience of the wireless network; the recommendation is to have store APs fallback to the central WCS controller if the local WCS controller fails, or to install dual-local WCS controllers. Components Selected Cisco 2951 Integrated Services Router (ISR) Cisco Catalyst 3750X 48-port PoE Switch Cisco Catalyst 2960 Compact Switch Cisco Aironet 3502e and 1262N Access Points Cisco Video Surveillance 2421 IP Dome Camera Cisco Video Surveillance 2500 Series IP Camera Cisco Operations Manager v4.1 Cisco Physical Access Gateway Design considerations are as follows: Centralized solution management supports all aspects of network, security, and systems management; and supports remote access from anywhere on the network. Standardized equipment and software images, deployed in a modular, layered approach, simplify configuration management and increase the systems availability. The highly available data center design permits highly resilient access from stores to core data and storage services. WAN aggregation alternatives allow flexible selection of service provider network offerings. The service aggregation design allows for a modular approach to adding new access layers and managing shared network services (for example, firewall, IPS, application networking, wireless management) Firewall, IPS, and application networking services are available at the service and aggregation layers of the data center. Scalability to accommodate shifting requirements in data center compute and storage requirements. WAN access speeds are typically the limiting factor between the store network systems and the WAN aggregation layer. It is typical for retailers to over-subscribe the WAN circuits between the stores and the WAN edge aggregation router. Over-subscription can cause inconsistent results and packet loss of payment card information in the event that more traffic enters the WAN circuit simultaneously. Backup network connections from store networks to the data center are recommended when payment card information is transported via the WAN. References Lohse, G. L., Spiller, P. (1999). Internet retail store design: How the user interface influences traffic and sales.Journal of Computerà ¢Ã¢â€š ¬Ã‚ Mediated Communication,5(2), 0-0. Chopra, S. (2003). Designing the distribution network in a supply chain.Transportation Research Part E: Logistics and Transportation Review,39(2), 123-140.

Sample Essay About the Second Industrial Revolution

Sample Essay About the Second Industrial RevolutionWhen you write an essay about the second industrial revolution, there are many things that you can include. You might want to include a short essay about it in your high school science class or your college writing class, but if you're trying to figure out what topics you should use, here are some ideas that you might find helpful.First, consider looking at an example essay about the second industrial revolution that you've read. You'll be able to see how much of an issue this has become over the past decade. By looking at these examples, you'll have an idea of what kinds of arguments and ideas are commonly used to support both sides of the debate.Secondly, think about what you'd like to say about the second industrial revolution. This is something that you should prepare to include in your essay, so make sure that you have a rough draft of it to look at so that you can determine what kinds of things you should include. Even if you a ren't sure how to present your ideas in a coherent manner, a sample essay will be able to give you ideas of how to format your essay.Next, consider how many issues you will need to cover. For example, you might need to cover three issues on either side of the argument, or you might want to cover more issues on each side. Your goal is to be able to cover as many issues as possible, as well as developing solid arguments that will support those points.Try to remember that the arguments that you will use will vary from argument to argument, because arguments can come in different types. There are several different types of arguments, and they fall into three categories. The first group of arguments is when someone is trying to prove something through pure logic, and the second group is when someone is trying to prove something by scientific evidence.Arguments in between the two types are still valid, but they do not fall under the same umbrella. You'll want to use all three of these cat egories to be able to make your point, but don't forget that you will also need to be able to support each argument with fact and proof.There are also several different types of issues that you might want to consider in your essay. If you need to include any particular questions, these can be included in the essay after the end of the list of main arguments that you've created.As you can see, there are many different things that you can include in a sample essay about the second industrial revolution. You just need to make sure that you develop a good outline before you start writing so that you can make sure that you've covered as many different topics as possible.

Unknown Citizen VS The enormous radio Essay Example

Unknown Citizen VS The enormous radio Essay The Unknown citizen by W.H. Auden and The enormous radio by John Cheever both share the same idea about society. Both the poem and the short story are hypocritical and show how individuals hide behind the shield of conformity. In the Unknown Citizen Auden describes the perfect man, yet in whos eyes does he meet perfection? Thefirst time I read the poem I interpreted it differently than I do now. Ifirst thought that the character was the ideal person who reached ultimate perfection yet as I read it a second time I realized I was wrong. In all of the lines that I thought were complimentary, as I reread them I found them very impersonal and vague. In line nine Auden says he wasnt odd in h is ways, In lines fourteen -fifteen he bought the paper everydayreactions were normal in every way, and also in line twenty-three he held proper opinions for this time of year. I read all of these as very general, like the speaker is rewarding him for being a perfect clone of what every one else is. The speaker in this poem is always referred to aswe therefor the speaker must be society. In the conclusion of the poem the speaker questions wether the man was happy and free and answers it himself by saying the question is absurd and if he was not okay, they would know. Yet Im sure everything was not perfect in this mans life, but they didnt know. I also interpreted the title differently, the unknown citizen this also contributed to my idea of this man being just like everyone else. Because he is unknown for his accomplishment because it is the norm, he did nothing more and nothing less than what was expected of him. He didnt get fired and noone complained about him yet the speaker doesnt go on to explain the important role he played. The speaker identifies the man as JS/07/m/378.

Canadian Political Science Research Essay Proposal

Canadian Political Science Research Essay Proposal Free Online Research Papers Canadian Political Science Research Essay Proposal How is it possible that society can protect the innocent, while at the same time protect the rights of the individual? How can society protect the innocent, while at the same time, protect the rights of individuals? Recently Canada was divided over the Supreme Court ruling that it wasn’t illegal to possess child pornography in the province of British Columbia. The decision outraged child rights groups, activists and parents across the country. They have condoned the right to posses such offensive materials, while at the same time included two clauses that seem to have been thrown in on a whim to keep the rest of the country happy with their decision. Outline Cover the definition of obscenity/pornography laws in Canada Cover the definition of individual rights in the constitution Touch on why the innocent should be protected Touch on why child pornography is wrong Try to write a balanced argument showing both sides of each issue The decision affects the Criminal Code of Canada, even though it only applies to the province of British Columbia, many are in fear that this decision may act as a foundation for other similar cases in all the provinces. How is it that the possession of child pornography is legal, while the selling and distributing it is illegal? Some pedophiles, such as David Jones, may use this excuse to hide behind what seems to be a sick fixation. He states that, â€Å"This court decision helps protect regular internet users from the potential nightmare of getting tangled up in a messy kiddie-porn criminal case, just because someone sent you some raunchy images by email or you accidentally visited a disgusting website and either way, some kiddie porn images may have unintentionally ended up on your hard drive.† As you can see there are many arguments to both sides of the issue, some valid, some completely incomprehensible. I hope to present each side equally, and draw a logical conclusion, not one based on emotion, or what one may consider right. Websites vachss.com/help_text/child_porn.html efc.ca/pages/media/wired-news.19jan99.html citizenimpact.ca/pedophile_charter.html cisc.gc.ca/AnnualReport2001/Cisc2001/exploit2001.html interpol.int/Public/Children/SexualAbuse/NationalLaws/csaCanada.asp Articles MacLeans July 12, 1999, Vol 112, Issue 28 pg 19 Research Papers on Canadian Political Science Research Essay ProposalQuebec and CanadaThe Effects of Illegal ImmigrationCapital PunishmentPETSTEL analysis of IndiaEffects of Television Violence on ChildrenComparison: Letter from Birmingham and CritoRelationship between Media Coverage and Social andNever Been Kicked Out of a Place This NiceThe Relationship Between Delinquency and Drug UsePersonal Experience with Teen Pregnancy

The topic is whether government should intervene in society concerning Essay

The topic is whether government should intervene in society concerning economic issues - Essay Example In early American History, the Government refrained from controlling or intervening in the economy and accepted the â€Å"laissez-faire† doctrine or â€Å"survival of the fittest† ideology. The only government role was to maintain law and order. (U.S. Department of State). However, a gradual shift in this policy has been noticed since the turn of the 19th Century with the rising corruption in the Public Sector and to ensure fair competition in the marketplace. There was a lot of support on the theory of Keynesian macroeconomics, which led them to believe that the government should set goals and objectives for the economy as a whole. (Willamette Univ.). While it is important for the Government to partake in some economic activity directly such Taxation Policies, formulating and implementing rules or laws for fair trade and competition etc., and sometimes indirectly by monitoring economic activities through Economic institutions (e.g. Federal Bank deciding to increase or decrease Bank Rates); it becomes necessary for the economy to be given a free hand in order to flourish. Often, government fixes prices on goods on services or labor, such as minimum and maximum prices, which may lead to aberrations in the economy. There may be shortages in the market which may arise if the government fixes prices below the prevailing market rate. Ex. Public healthcare being provided free may lead to long waiting lines for treatments (Higson). Government fixing prices can lead to Surpluses as well, which may be the outcome of prices being fixed above the market rate. In such a case, the supply will be more than the demand. For example guaranteeing a farmer a higher price than the market price encourages over production and gives rise to wastage. Similarly, minimum wages tend to lead to unemployment in the economy especially for unskilled labor when the wage rate is set above the

MacAskills Strong Claim Essay Example | Topics and Well Written Essays - 1250 words - 1

MacAskills Strong Claim - Essay Example The argument is generally based on the charity sector as compared to the paradigm ethical careers, reasons why charity work is viewed as the most ethical career choice. This is therefore justified by the positive effect one has on the world and the community by pursuing such a career and also if the career can make a difference and if it can make the world a better place when it is pursued. Morally controversial careers can sometimes be very lucrative than a morally innocuous career but very few people will wish to pursue such a career-making their wages to be great high. These morally controversial careers differ from reprehensible careers and they include careers such as working for a company involved in the arms industry, working for the petrochemical company, some careers within the finance sector like the ones involved in the speculating on wheat thereby increasing price volatility and disrupting the livelihood of the global poor. Also, there is the reprehensible career which in cludes working as a hit man, drug dealer or a child trafficker and the non-consequentialists tend to reason typically much stronger against this reprehensible career and for this reason they are considered typically illegal whereas the morally controversial careers are not. On pure consequentialists grounds it is most unlikely that a moral sensitive individual could actually bring themselves to pursue such a career and by doing so could impair their ability to influence others to also pursue philanthropy.

Human Resource Management Essay Example for Free

Human Resource Management Essay Human resource is an extremely vital element in the success of any company. No corporation can attain prosperity if they do not take interest to develop their human capital. (Klose, 1993) This is the reason it has become significant to correctly administer the employees by evaluating their performance on a regular basis, provide them with proper training sessions, assisting them in accomplishing organizational goals and make sure the talent and expertise is retained within the organization. First off all it is essential for a company to pay competitive pay scales so it can attract loads of skillful people as a company always wants talented people to be a part of their corporation. Additionally the human resource department should evaluate the performance of employees regularly and in an accurate manner. Since a wrong appraisal of the employees is worst than having no appraisal at all. (Woods, 2005) The aim of the human resource department should be to provide incentive to employees on the basis of the quality of their work. A 360 degree method of appraising employees should be used; this includes getting feedback from coworkers, team leaders, supervisors and customers. This approach provides realistic views for the human resource department and they are able to judge the performance of the employees in an effective manner. The human resource department should give people possessing extraordinary skill a chance to prosper and develop. It is the duty of the HR department to make use of the human capital in the most appropriate way. As the employees are the assets of the organization hence they should be retained within the boundaries of the organization. The organization should not only have the mission to achieve success but it should also take their employees on the road to prosperity. (Klose, 1993) Learning is a continuous process and it should be constantly encouraged at the workplace. It has been proved that 70% of the things an employee learns is through informal ways. Hence organizations nowadays are giving more significance to informal modes of learning as compared to the formal ways. Volpe Marsick, 2000) Additionally proper training is also essential, for this purpose classes on conflict management and decision making should be provided to employees. The objective of these training is to equip the employees with a range of skills and capabilities so that they can prove to be more resourceful for the organization and have a collection of skills that adds to their value. The human resource department should help motivate the employees by providing them with monetary and non monetary rewards. They should ensure that the employees like their work and are satisfied with the organization. (Klose, 1993) The HR department formulates policies for the workplace they should develop just polices to ensure that the organization is giving appropriate rights to the employees. Moreover the policies should be free from any gender, age, color, disability discrimination. Also an employee facing any problem of that sort should be comfortable in expressing it to the HR department so it could take immediate actions to resolve such issues. Additionally their should be a proper rule book which contains the rules and regulations of the workplace so every employee is aware of the penalty they will get for breaking the rules. The rule book of the organization is very vital as it acts as authentication of why the employees was terminated or given a punishment. (Woods, 2005) To conclude, in today’s world the role of HR is increasing day by day as it has become highly important to attract capable people and retain them. Hence HR should ensure that the employees are satisfies with their work, the benefits they get and the work environment.

Limitations of Interpersonal Communciation Research :: essays research papers

When taking a limit of an equation in Calculus, a limit does not always exist. However, in the real word there are always limitations to what people can accomplish no matter how hard they work or try. These limitations are evident in interpersonal commuciation research as well. In the article, "Commucication Apprehension Among Secretarial Students," the authors, Melanie Booth-Butterfield and Carol C. Thomas, research and examine the levels of trait communication apprehension among students enrolled in college level office administration programs. In the following paragraphs I will discuss the process and two limitations of the research. In the article, the authors seek to investigate communication apprehension among secretarial students. Communication apprehension is an individual’s level of fear or anxiety associated with communicationg with others (Booth-Butterfield & Thomas, 1995, pp. 39). The methodological framework utilitized by the authors was to administer questionnaires during regular class time in four different sections. This survey included a measure of trait communication apprehension and anxiety across four different areas of interpersonal, small group, meeting and public speaking. In addition, the questionnaire asked for the age and whether the participants have had experience in a co-op role or as a secretary for a regular business. The participants of the questionaire were 117 random students enrolled at a four-year, technical business-oriented college. Of these students, 58 were female students enrolled full-time in office administration courses. The remaining students were not secretarial students but were enrolled in business administration, management, and communication courses. The results of the survey clearly showed a higher communication apprehension among secretarial students than non-secretarial students rergardless of age or job experience. Furthermore, secretarial students showed anxiety in all four areas of communication especially in public speaking. In conlusion to the research, the authors say that the anxiety experienced by many office adminstration students should be observable and will substatntively influence their performance in classes and on the job (Booth-Butterfield & Thomas, 1995, pp. 39). Although this communication apprehension research seems reasonable, limitations include the type of data used and the relationships or generalizations that are drawn between certain variables. To begin with, the methodological framework utilized by the author is in the form of a questionairre. A questionairre is basically a test to see how one thinks of his or herself and is not necessarily accurate. For example, an individual may think he or she is apprehensive to communication but when actually confronted with the scenerio may perform rather well and without any fear or anxiety. Perhaps a better methodological approach in gathering data is to setup an actual communication setting and have the participants perform to the communication task. The data should be based on the performance as well as feedback from the participant to see if the communication apprehension was

Report on Pizza Hut

Report and Marketing Strategies of Pizza Hut A PRESENTATION REPORT ON PIZZA HUT PESHAWAR ACCEP TED TO SIR IMRAN WAZIR ACC EPTE D BY : ADNAN KHAN MUJAHID HUSSAIN NAVEED SAEED SHAHZAD TAHIR ZARTASHIA ARSHAD BBA (HONS) – C 1st Semester Institute of Management Sciences, Peshawar Pakistan Page 1 Report and Marketing Strategies of Pizza Hut TABLE OF CONTENTS S. No. 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Topic Letter of acceptance Executive summary History of Pizza Introduction & History Of Pizza Hut Pizza Hut Mission Statement Comparative Strategy PEST SWOT Segmentation Positioning Targeting Pizza Hut Strategies Functional Level Strategy TQM (Total Quality Management) Business Level Strategy Pricing Strategy Market Share Four P's of Marketing ? Product ? Price ? Place ? Promotion Conclusion References Page Number 3 4 5 5 6 7 8 9 10 10 11 11 11 12 12 12 13 14 14 14 15 16 17 18 Institute of Management Sciences, Peshawar Pakistan Page 2 Report and Marketing Strategies of Pizza Hut LETTER OF ACCEPTANCE To: Mr. Imran Wazir, Lecturer IM| Sciences, Peshawar. Subject: PREPARATION OF REPORT We are Hereby Presenting the presentation on Company Pizza Hut and assure you submission of our report in compliance with the instruction envisaged. Name of topic is repeated for ready reference please. â€Å"Marketing Plans & Business report on Pizza Hut† Yours sincerely, Adnan Khan Mujahid Hussain Naveed Saeed Shahzad Tahir Zartashia Arshad Date: March 03, 2009 Institute of Management Sciences, Peshawar Pakistan Page 3 Report and Marketing Strategies of Pizza Hut EXECUTIVE SUMMARY During the past four decades Pizza Hut has built a reputation for excellence that has earned the respect of consumers and industry experts alike. Building a leading pizza company has required relentless innovation, commitment to quality and dedication to customer service and value. The qualities of entrepreneurship, growth and leadership have characterized Pizza Hut’s business through more than four decades of success. Through the strength of its heritage, its culture and its people and franchisees, Pizza Hut looks forward to more success in future. There are different objectives of every organization. In order to achieve these objectives different targets are set. Targets pass down the hierarchy depending on the nature of the business. Therefore, in order to achieve the objectives, management decides on different strategies. These strategies are divided into many sub-parts and are useful for the running of the business. The employees and the management know what they have to achieve through the targets which have been set to them and the strategies they have adopted help them know the way they will achieve the objectives. Similarly, Pizza Hut has different targets set to them and they have adopted different strategies to successfully achieve the targets set. These targets are set by the RSC i. e. the restaurant support centre in Karachi. These targets are passed on to the RGM (restaurant general manager) and he passes them to the workforce. These targets fall within the organizational structure in which there are many people who have different targets to achieve. In order to successfully achieve the targets they need to co-operate and work in a friendly environment. Institute of Management Sciences, Peshawar Pakistan Page 4 Report and Marketing Strategies of Pizza Hut HISTORY OF PIZZA About Pizza, Some will tell you Italy. That's wrong. What you know as pizza came into vogue around the time of Napoleon and the French revolution. Italians, known to be lovers of fine food and wines perfected and imported this terrific dish to America. From here it quickly endeared itself to mass production and re-export to the rest of the world. Bon appetite! INTRODUCTION & HISTORY OF PIZZA HUT In 1958, Frank and Dan Carney had an idea for a great local pizza restaurant in Wichita Kansas. The small 25 seat restaurant only had room for 9 letters on the sign†¦ the building looked like a hut†¦ so ‘Pizza Hut' was born! Fifteen years later, we opened the first UK restaurant and since then we've become the biggest Pizza Company on the planet, Let see listen Pizza Hut Story from them! †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ 1958 Frank and Dan Carney open the first Pizza Hut in Wichita, Kansas. 1972 1000 restaurants are open throughout the USA. 1973 Pizza Hut went international with restaurants in Japan, Canada & England. The first UK Pizza Hut opened in Islington, London. 977 PepsiCo bought Pizza Hut. 1980 Pan Pizza was introduced. 1982 The UK joint venture started between PepsiCo and Whitbread. 1984 Over 50 restaurants so far in the UK. 1986 By now, there were 100 restaurants in the UK and 5000 worldwide. 1987 An average of one restaurant opened each week in the UK. 1988 The UK's First Delivery Unit was opened in Kingsbury, London. 1992 There were 9,000 restaurants in 84 countries. 1993 There were 300 restaurants and delivery stores in the UK. 1994 10,000 Pizza Huts were open for business. 1997 PepsiCo decided to focus on their drinks business. As a result, Tricon Global Restaurants was born, creating the largest restaurant brand in the World. Tricon became the partner company with Whitbread. 1999 Pizza Hut had over 400 restaurants, employing 14000 people. 2002 Tricon Global became YUM! Brands Inc. 2006 Whitbread sold their share of the joint venture to Yum! Brands Inc. Pizza Hut UK Ltd was now 100% owned by Yum! 2008 We bought Godfather's Pizza in Ireland with 28 stores. Institute of Management Sciences, Peshawar Pakistan Page 5 Report and Marketing Strategies of Pizza Hut Pizza Hut's Mission Statement We take pride in making a perfect pizza and providing courteous and helpful service on time all the time. Every customer says, â€Å"I'll be back! † We are the employer of choice offering team members opportunities For Growth, Advancement, And Rewarding Careers in a Fun, Safe Working Environment. †¢ P. E. A. R. L. S ? PASSION for excellence in Doing everything ? EXECUTE with positive energy and urgency. ? ACCOUNTABLE for growth in customer satisfaction and profitability. ? RECOGNIZE the achievement of others and have fun doing it. ? LISTEN and more importantly, respond to the voice of the customer. Institute of Management Sciences, Peshawar Pakistan Page 6 Report and Marketing Strategies of Pizza Hut COMPARATIVE STRATEGY: This forced competitors to look for new methods of increasing their customer bases. Many pizza chains decided to diversify and offer new nonpizza items such as Buffalo wings, and Italian cheese bread. The current trend in pizza chains today is the same. They all try to come up with some newer, bigger, better, pizza for a low price. Offering special promotions and new pizza variations are popular today as well. For example, chicken is now a common topping found on pizzas. In the past, Pizza Hut has always had the first mover advantage. Their marketing strategy in the past has always been to be first. One of their main strategies that they still follow today is the diversification of the products they offer. Pizza Hut is always adding something new to their menu, trying to reach new markets. For example, in 1992 the famous buffet was launched in Pizza Hut restaurants worldwide. They were trying to offer many different food items for customers who didn't necessarily want pizza. Another strategy they used in the past and are still using is the diversification of their pizzas. Pizza Hut is always trying to come up with some innovative way to make a pizza into something slightly different different enough that customers will think it’s a whole new product. For example, let's look at some of the pizzas Pizza Hut has marketed in the past. In 1983, Pizza Hut introduced their Pan Pizza, which had a guarantee of being ready to eat in 5 minutes when dining at Pizza Hut restaurants. In 1993, they introduced the â€Å"Bigfoot,† which was two square feet of pizza cut into 21 slices. In 1995, they introduced â€Å"Stuffed Crust Pizza,† where the crust would be filled with cheese. In 1997, they marketed â€Å"The Edge,† which had cheese and toppings all the way to the edge of the pizza. Currently, they are marketing â€Å"The Big New Yorker,† trying to bring the famous New York style pizza to the whole country. Lastly, Pizza Hut has always valued customer service and satisfaction. In 1995, Pizza Hut began two customer satisfaction programs: a UAN (in USA 1-800) number customer hotline and a customer call-back program. These were implemented to make sure their customers were happy, and always wanted to return. In our plan, we will first give a situation analysis of current and relevant environmental conditions that affect our plan. Next, we will give a brief analysis of the current fast food industry, and any trends or changes that might occur in the future. Institute of Management Sciences, Peshawar Pakistan Page 7 Report and Marketing Strategies of Pizza Hut Institute of Management Sciences, Peshawar Pakistan Page 8 Report and Marketing Strategies of Pizza Hut ENVIRONMENTAL AND INTERNAL ANALYSIS OF PIZZA HUT In our visit to Pizza Hut we conducted research on PEST (Political, Economic, Social and Technological) Analysis. In the internal analysis of Pizza Hut we have considered SWOT of the Company. PEST (Political, Economic, Social & Technological) i. POLITICAL ISSUES: Political issues include regulatory frame work operating in judicial system which may affect the business in different ways. There are not many political factors in Peshawar affecting Pizza Hut as is lack of competition. Factors such as laws on business employment, pollution and taxation apply on the organization which it has to follow regarding the rules. ii. ECNOMIC FACTORS: If the county’s economy is better so the GDP of the country will be good, this is a green signal for the business as the per capita income of the people will be increased and they will spend more money. In our survey we came to know that most of the people in the beginning of the months spend more and they visit pizza hut very often. When the inflation rate increases the cost of raw material also increases and this leads towards high prices of the products and vice versa. iii. SOCIAL FACTORS: Pizza hut is a multinational and it is basically originated from America so the organization is overwhelmed by western culture. There are social forms of society which consist of Upper class, middle class, middle upper class, lower class and lower class. Every country has cultural norms, values, beliefs and religion which can affect the organization. iv. TECHNOLOGICAL FACTORS: Now a day’s technology is improving so as baking and heating ovens will be of new and efficient technology and will provide efficient service. Due to new technology there are new ways of marketing like internet; telemarketing and the organization can advertise their products with much more faster pace. Computer based customer data that is MIS (managing information system) helps in collecting customer data, daily transactions, future forecasting and decision making. New vehicles will make their service more efficient. Institute of Management Sciences, Peshawar Pakistan Page 9 Report and Marketing Strategies of Pizza Hut SWOT ANALYSIS: Every organization has its strengths, weakness, opportunity and threats. So, the SWOT analysis for pizza hut is as under: Strengths: Pizza Hut is the market leader in providing different products of pizzas as there are no competitors in this sector. There good image makes the organization more strong. Pizza Hut is providing good taste, quality products with qualified staff, good atmosphere and hygienic environment. They are specialized in pizzas. Motivation level of staff is very high which make the organization more prosperous. They are ISO (International Standard Organization) certified. They have enough resources for operating different activities of the organization. They are providing free home delivery service. They have created monopoly in this sector. Another big Strength and even a Competitive Advantageis the fact that they have a full service restaurant as well as delivery services. Most of Pizza Hut's competitors do not have restaurants. Because of the restaurant, Pizza Hut can market too many different segments that other pizza chains cannot. For example, Pizza Hut can market to families much easier than Domino's or Little Caesar's. Weaknesses: However, the fact that Pizza Hut does have a restaurant to run is also a weakness. Pizza Hut has higher overhead costs, due to the restaurant that other competitors don't have to deal with. Another result of higher overhead costs is higher prices Pizza Hut must charge. Obviously, Pizza Hut is not the low cost producer. They rely on their quality pizza and good service to account for their higher prices. They are providing less range of products comparatively with high prices. They are more focused on Western taste instead of Eastern. Opportunities: New markets can be explored and new opportunities they can gain. Pizza Hut can come up with the new products considering the Eastern taste of the people as like McDonalds. Diversification of new products can increase their arket share. They can reduce their prices because of more resources. Threats: Pizza Hut's number one threats are from their competitors. Currently, Their closest competitor is Domino's Pizza who is working to open their Branch at Karachi. Domino's main competitive advantage over Pizza Hut is their Lower price. ii. Little Caesar's who is establishing their self in India and might move to i. Institute of Mana gement Sciences, Peshawar Pakistan Page 10 Report and Marketing Strategies of Pizza Hut Pakistan is another one of Pizza Hut's competitors, right behind Domino's in market share. Little Caesar's is famous for offering large quantities of pizza for less money. iii. New entrance like Dominos pizza in Pakistan market can affect their market share. iv. Other local restaurants can affect their market share by providing pizzas with lower price. v. Social factors can affect their image as a Western organization. SEGMENTATION: Main segments which Pizza hut has captured are the combination of higher incomes and dual career families , due to higher income consumer have more disposable income , allowing them to eat out more often . Pizza Hut holds the most market share in the Pizza industry, the perceived quality and service of the company will help to ensure a better the average chance at a successful introduction of a new product. The introduction of a product that keeps with today trends is also important to reduce the risk of failure. Pizza Hut maximum market segment is younger generations. These generation ranges from 12 to 30, the overall spending of these generations is mostly on non essential items, the higher amount of spending has been done on eating out. POSITIONING Pizza Hut was among the first multinational brands to enter the food retail sector in Pakistan. When the first Pizza Hut restaurant opened in Karachi the quick service industry was at a nascent stage and the pizza category was dominated by a sole regional player who had a marginal presence. Pizza Hut went on to play a significant role in pioneering and developing this category in Pakistan. Worldwide and in Pakistan, Pizza Hut has come to become synonymous with the ‘best pizzas under one roof'. This is because at Pizza Hut the belief is that every pizza has its own magic, thus making it a destination product – which everyone seeks. It is this belief that has ignited the passion to create, innovate and serve the finest product the industry has to offer, while setting standards for others to strive to replicate. Pizza Hut is committed to providing uncompromising product quality, offering customers the highest value for money and giving service that is warm, friendly and personal. Institute of Management Sciences, Peshawar Pakistan Page 11 Report and Marketing Strategies of Pizza Hut A critical factor in Pizza Hut's success has been its unique dining experience. Crew members at Pizza Hut strive each day to provide ‘CUSTOMER MANIA' – the kind of service that ensures that every visit of the customer is a memorable one. Pizza Hut's constant endeavor to provide extra value – whether it is pizzas which are available to suit every price range, new promotions or the introduction of innovative product ranges – that puts a ‘Yum' on every customer's face – has allowed it to increase its presence in Pakistan to the current 38 restaurants across 9 cities. Institute of Management Sciences, Peshawar Pakistan Page 12 Report and Marketing Strategies of Pizza Hut Market Targeting: Pizza hut targeted market defines them as a family product. This is because they don’t really directly market their customers. They are target everyone whereas their competitors target a certain gender or age. But pizza hut targets a wide range of customers. This is because they want to make the most money and who blames them. They have many competitors and they are bound to try everything to cope up tops. Their competitors are everywhere. There are just a few that are main competitors and pizza hut will always try to be the best and get the most money by making their products better quality but also cheaper. They try to offer something different with their product as well. They offer a range of stuffed crusts to try and attract customers. They also do vegetarian options with meet free pizzas and a salad and pasta bar. Not a lot of restaurants offer a salad and a pasta bar. This is another competitive idea to attract or customers. STRATEGIES ADOPTED BY PIZZA HUT: A business's strategy is the pattern of decisions and actions that are taken by the business to achieve its goals. A business has a variety of goals and objectives. All businesses need to organize their business activities in order to achieve their business objectives. Running a business involves planning the current as well as future activities. Hence, in order to achieve the business objectives, all business organizations adopt different strategies. Similarly, Pizza Hut has adopted many strategies which help achieve the targets set by the main office to the local store opened at Peshawar. Changes are the external as well as internal environment has led Pizza Hut rethink their past strategies and has therefore designed new strategies after noticing the changes in the environment. These environmental changes are seen through the PEST and SWOT analysis. After considering all the factors Pizza Hut has decided upon the strategies and their current strategies are divided into five main categories and further have sub-parts. These strategies are: – Functional Strategies: These are strategies designed to improve the efficiency of a business's operations. They often focus on an area, such as marketing, human resource etc. All business organizations adopt strategies at functional level as once the functional objectives are achieved, corporate objectives become easy. In order to make the functional strategy efficient, Pizza Hut has made all the functional departments co-operate with each other. Institute of Management Sciences, Peshawar Pakistan Page 13 Report and Marketing Strategies of Pizza Hut Total Quality Management (TQM): This is the most important for a food chain like Pizza Hut. All the employees’ backof-the-house i. e. the kitchen assistants are trained accordingly. They are given extra classes in order to meet the quality standards set by Pizza Hut around the world. This strategy is important in order to satisfy the CHAMPS. This strategy is strictly implemented in Pizza Hut in order to fulfill the quality standards. Different quality management staff is also there at Pizza Hut. The shift managers have the task to observe whether the quality standards are met or not, whereas there are a total quality management department at the main office in Karachi. This department has the task to implement quality standards and know whether they are achieved or not. Business Level Strategy: Business level strategies are plans made to gain a competitive advantage over its rivals in a market. Hence, all the businesses need to adopt business level strategies in order to compete in a competitive environment. If we take a look at the Pakistani market, there are no large competitors of Pizza Hut but unlimited small competitors exist in the market. The threat of competitors is very low as there is no international food chain offering pizza in Pakistan at present. Therefore, present strategies adopted by Pizza Hut are keeping in consideration the present competition. Whereas, in future this competition will increase and Pizza Hut will have to change all its business level strategies in order to compete with its rivals. In very near future Dominos is opening its first branch in Karachi. This would be a threat for Pizza Hut and hence, the strategies would be changed. Pricing Strategy: The level of competition a business faces determines its pricing strategy. Sometimes a business has the scope to set its price and sometimes a business cannot. When a business has the scope to set its price there is a number of pricing strategies or policies it might choose. As there are no such competitors of Pizza Hut which could compete with the quality of pizza produced at Pizza Hut, therefore, the pricing strategy adopted by Pizza Hut is ‘market skimming'. Pizza Hut has adopted this pricing strategy as they want to hold maximum share of the market by maximum profit. This is a golden era for Pizza Hut, as there are no competitors and hence, Pizza Hut is free to charge any price they want. They are charging higher prices due to the uniqueness of the product. They satisfy the target market as the food quality is worth the price paid. The pricing strategy is not just to get the worth Institute of Management Sciences, Peshawar Pakistan Page 14 Report and Marketing Strategies of Pizza Hut of quality but also to gain maximum profits before any competitor enters because then Pizza Hut will have to change its pricing strategy. Although the prices would be lowered with the new entrants in the market but not to a greater extent as the quality food products are not home-produced. They are imported from different countries keeping in view the best quality. Institute of Management Sciences, Peshawar Pakistan Page 15 Report and Marketing Strategies of Pizza Hut Market Share: As there are Dozens of Pizza Suppliers Globally Providing Services in different part of the World, but Pizza Hut is the One who got the Bigger Market Share Globally. This is the Survey taken by www. survey. com that Pizza Hut is having 48% of Overall Pizza Market in the World. After that Dominos is leading with a percentage of 20% while the rest 32% is divided in the Remaining Pizza Providers Globally. MARKET SHARE OTHERS 32% PIZZA HUT PIZZA HUT 48% DOMINO'S OTHERS DOMINO'S 20% Institute of Management Sciences, Peshawar Pakistan Page 16 Report and Marketing Strategies of Pizza Hut FOUR P’S OF MARKETING PRODUCT: Product refers to the actual program you are planning. The goal of pizza hut is to develop the best product with the resources available. Pizza Hut sells pizzas in four different sizes: personal (an individual serving), small, medium and large, though most stores have done away from with the small size. A variety of toppings are available, plus â€Å"specialty† styles, including Meat Lovers, Pepperoni Lovers, Cheese Lovers, Veggie Lovers, Double Cheeseburger, Supreme, Super Supreme and the newly introduced Pizza Mia. The pan pizza has a thicker crust than most other commercially available pizzas . o their products have help them to retain their customers and to increase them . they provide their customers with complete nutrition plan and healthy food is guaranteed. The nutrition plan also clearly tells diabetes patients can use what range of food at pizza hut. Over weight patients are also satisfied and the pizza with less cholesterol can be ordered. This encourages t he customers to visit pizza hut rather than going elsewhere. As pizza hut has to boost its sales in the existing markets, so they the new food products are introduced in all branches line-by–line because all branches are operated in co-operation with one another. Different products for different regions are also developed as there are choice differences. Pizza hut offers a long list of products and never afraid to offer new products like in Peshawar according to market they introduce the very first â€Å"Chapli Kabab Pizza† which was very healthy product by Pizza hut in this region. There are a lot many products according to different geographical places. Like in India they have got there vegetable pizzas, which has a large market there BUT not the Cow Meat Pizza. Institute of Management Sciences, Peshawar Pakistan Page 17 Report and Marketing Strategies of Pizza Hut PRICE: . As there are no such competitors of Pizza Hut which could compete with the quality of pizza produced at Pizza Hut, therefore, the pricing strategy adopted by Pizza Hut is ‘market skimming'. Pizza Hut has adopted this pricing strategy as they want to hold maximum share of the market by maximum profit. This is a golden era for Pizza Hut, as there are no competitors and hence, Pizza Hut is free to charge any price they want. They are charging higher prices due to the uniqueness of the product. They satisfy the target market as the food quality is worth the price paid. The pricing strategy is not just to get the worth of quality but also to gain maximum profits before any competitor enters because then Pizza Hut will have to change its pricing strategy. Although the prices would be lowered with the new entrants in the market but not to a greater extent as the quality food products are not home-produced. They are imported from different countries keeping in view the best quality. First, this pricing strategy will help segment the market. Different groups of customers are willing to pay different prices for the same product. The high/low pricing strategy will also create excitement. The pricing strategy adopted by Pizza Hut is ‘market skimming'. Pizza Hut has adopted this pricing strategy as they want to hold maximum share of the market by maximum profit. This product will emphasize product and service quality PLACE/DISTRIBUTION: It refers to the best place to offer program. That is the place where it is located and through what channels are we distributing programs and the competitive advantage lies in distribution. The pizza hut Peshawar is situated out of the market area near Army Stadium and Shami road. This site has been chosen keeping in view the following factors. It is in an out of centre location on retail or Leisure Park with good parking accessibility. Secondly the catchment area is of a specified minimum size and within a given drive time to the site. Distribution The type of distribution channel used by Pizza Hut is the direct channel. The direct channel is successful when there is an extremely large market that is geographically dispersed. The direct channel is also useful when there are a large number of buyers, but a small amount purchased by each. Pizza Hut uses three different methods of selling its products directly to the market. Institute of Management Sciences, Peshawar Pakistan Page 18 Report and Marketing Strategies of Pizza Hut i. The first method of distribution used by Pizza Hut is Home. Office delivery. Customers can call Pizza Hut ahead of time, place an order, and the order is delivered to the customer's home. can go to the nearest Pizza Hut, place an order and either leave with the order or eat at the restaurant. One of Pizza Hut's largest competitive advantages is its restaurant style facility. Pizza Hut offers a clean place to sit down and enjoy the variety of pizzas, salads, and sandwiches in a fun, family atmosphere. ii. Another method of distribution is for customers to dine-in. Customers iii. The third method of distribution is to order Online. Selective County Customers can now go on the Internet and place an order for Pizza. This method is useful because it allows customers to view the entire menu, download any special coupons, and order without having to disclose any credit card numbers. Institute of Management Sciences, Peshawar Pakistan Page 19 Report and Marketing Strategies of Pizza Hut PROMOTION: The objectives of promotion are to introduce a new product, stimulate demand, change the short-term behavior of the customers, and encourage repeat or greater usage by current customers. Pizza hut uses many promotional strategies. The main promotion is a coupon to purchase. This promotion is also distributed mainly by mail, but also by fliers on college campuses around the country in order to reach the target market. They are using billboards on main stream places to get there customer. They are also distributing door to door brochures to capture more and more customers. Pizza huts also using marketing techniques. These are the strategies Pizza hut is using for its marketing. Pizza huts try's to attract the younger generation as their main market segment. Apart from this Pizza Hut is using intense marketing strategies they are also giving ads in magazines. Advertising camping will creates awareness of the products in our target markets. Institute of Management Sciences, Peshawar Pakistan Page 20 Report and Marketing Strategies of Pizza Hut CONCLUSION Pizza Hut has many targets which it has achieve in a given period of time. The time-period is mostly a year. Therefore, in order to fulfill the targets different strategies are adopted by Pizza Hut. It can be concluded that these strategies have been successful and there is flexibility in the strategies, as they can be changed with the changes in the market conditions as well as the targets. Institute of Management Sciences, Peshawar Pakistan Page 21 Report and Marketing Strategies of Pizza Hut REFERENCES Mr. Amir Zeb, Shift Manager, Pizza Hut, Peshawar Mr. Hamad Zeb, Shift Manger, Pizza Hut, Peshawar Lower staff of Pizza Hut, Peshawar Google Search Engine www. definitions. com www. answers. com www. about. com www. wikipedia. org www. pizzahut. com Institute of Management Sciences, Peshawar Pakistan Page 22